Essay About Brief Description Of The Company And Analysis Of The Context

Business Essay
Business Essay
Brief description of the company chosen (sector, location, etc.) and identification of main
‘sustainable features in your analysis.
2. Analysis of the context: Identify legislation, social, political and economic context of the
countries (or the country) where the company operates, significant environmental aspects
that the company needs to take into account in its activities (i.e. climate change, waste,
energy, etc.). What are the main drivers (internal and external) for the company to adopt
sustainable issues? Use relevant concepts and authors.
3. Description of the ‘sustainable aspects of the company. You may include the companys
report on social responsibility; environmental policy; companys ethics; public relations,
marketing, etc. Highlight the companies accreditations and certificates, e.g. the company
has achieved ISO 14000; Ethical Award; Fortune most sustainable/responsible business;
FTSE on social responsibility; The Observer Ethical Award, etc.
4. Identify benchmarks and good practice. You can enhance your analysis by including
examples of good practice or benchmarks that can establish a comparative line with the
performance of your company. It can be also the case that the company you use is in itself
a case of good practice.
5. Analysis: Use relevant authors, references and frameworks for the analysis. You may
include issues such as: What are the main effects produced by the companys investment
in sustainability (e.g. innovation; brand reputation; communities engagement; new markets,
etc.) What are the main effects of the company not attending sustainable issues in its
practice/strategy (e.g. legal costs, energy costs, regulation, reputation, etc.); Stakeholder
analysis, etc. Brief description of the company chosen (sector, location, etc.) and identification of main
‘sustainable features in your analysis.
2. Analysis of the context: Identify legislation, social, political and economic context of the
countries (or the country) where the company operates, significant environmental aspects
that the company needs