The Happy PeopleEssay Preview: The Happy PeopleReport this essayKnowing your audience is of major importance in any type of communication. When you know the proper type of communication to use and the proper information to include in your message, you are ensuring the recipients will understand the message being delivered. Knowing your audience also ensures the message is delivered appropriately and there is no confusion or misunderstandings between the lines of communication. In the event of a disaster or other catastrophe, knowing the audience that you will be delivering this message to is extremely vital and important. The communications that were delivered to the public and families of the Chilean miners of the copper mine collapse in South America will reflect the importance of knowing your audience.