Essay About Table And Prefer Pre

Cofee and Sandwich Shops
Essay title: Cofee and Sandwich Shops
1.Introduction
2. Definition
3. Executive Summary
4. Strategic Overview
MARKET DRIVERS
Economic Overview
Consumer Expenditure
Table 1: Main Economic Indicators 1995-99e
Figure 1: Household Expenditure 1998
Table 2:- Household Expenditure 1998
Demographics
Table 3: UK Workforce Jobs 1995-98
Figure 2: UK Workforce Jobs 1995-98
Table 4: Distribution of Households by Size 1997-98
Figure 3: Distribution of Households by Size 1997-98
TOTAL MARKET SIZE
Figure 4: Sandwich and Coffee Shops Sales 1994-99e
Table 5: Sandwich and Coffee Shops Sales 1994-99e
Figure 5: Growth in Sales of Sandwich and Coffee Shops 1994-99e (1994 = 100) 12
Table 6: Leading Players in the Multiple Sandwich
Specialist Shop Market 1999
Table 7: Leading Players in the Multiple Coffee Shop
Market 1999
5. Key Issues
GROWTH IN POPULARITY
Overview
Coffee Shops
Sandwich Shops
Consumer Profile
Coffee Shops
Sandwich Shops
Table 8: Increasing Growth of Coffee Shops
Table 9: Increasing Growth of Sandwich Shops
FOOD ON THE MOVE
Overview
Consumer Profile
Coffee Shops
Sandwich Shops
Table 10: People Who Prefer to ‘Eat in’ at Coffee Shops
Table 11: People Who Prefer to ‘Take-away’ at Coffee Shops
Table 12: People Who Prefer to ‘Take-away’ at Sandwich Shops
Table 13: People Who Prefer to ‘Eat in’ at Sandwich Shops
Table 14: People Who Prefer Pre-packaged Sandwiches
Table 15: People Who Prefer to Made-to-order sandwiches
HEALTHY OPTIONS
Overview
The Supermarkets
The Specialists
Consumer Profile
Table 16: Consumer Profile of ‘Healthy’ Sandwich Eaters
LEGISLATION
Coffee Shops
LOCATION
Overview
London-centric
ACCESSIBILITY
Table 17: Selected Characteristics of a Londoner
THE WORKING DAY
Coffee Shops
Sandwich Shops
Table 18: Working Day Visitors to Coffee Shops
Table 19: Leisure and Free-Time Visitors to Coffee Shops
Table 20: Working Day Visitors to Sandwich Shops
Table 21: Leisure and Free-Time Visitors to Sandwich Shops
CONCESSIONS
THE INTERNET
Overview
Starbucks Case Study
SANDWICHES SWOT ANALYSIS
Strengths
Weaknesses
Opportunities
Threats
COFFEE SWOT ANALYSIS