Do We Really Need to Know – Quality of Todays Commercials Is Deteriorating
Essay Preview: Do We Really Need to Know – Quality of Todays Commercials Is Deteriorating
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The quality of todays commercials is deteriorating. A parent can no longer watch a TV program with there child with out having do some sort of censorship during the breaks. Todays commercials include too much sex, fear and information.
In todays society unfortunately sex sells. Television commercials are full of things that are of a sexual nature, weather it be lingerie models, condom commercials, or advertisements for “hotlines”. Things that are shown today during daytime and prime-time hours would not have been allowed to air 10 years ago. It would have had to have been at a later hour of the evening. Adults preach to children and teens about respecting themselves and there bodies and those of others, but how can the message really be taught when all they see on TV are adds about how hot this bra will make you or how good this condom will make sex feel fallowed by a girl teasing you through the TV saying “what the harm? Call me and lets talk!”? It is a losing battle for some if not most.
Commercials are also full of fear today. Children tend to have fears of monsters under the bed, or ghost haunting the house. As parents you reassure them there is no such thing as the boogieman, then along comes a commercial for the next gore movie and its full of freighting things. These types of commercials have shown people turning into demons, people about to be murdered screaming for their lives, shadow creatures dragging a person away as they claw at the floor. Several years ago if a scary movie was coming out the TV commercials might have shown a few clips from the movie and added music to give it affect but nothing that would terrify a person like todays do. They would have not been shown during times and on channels where a child would be likely to view them. When a commercial is capable of giving a person, child or adult, nightmares it has gone way too far.
Television commercials in general are full of too much information. While theses particular commercials are not full of, for the most part, sex and gore, they elaborate on certain information that quite frankly if you didnt already know it, you didnt need to know it. Does a woman really care how many grams of fluid a tampon or maxi pad can hold? Most men certainly dont. Should a parent or care giver have to be faced with the question “whats an erection and why do you go to the doctor if it last more then four hours?” from a 4 or 5 year old child? What about how soft and clean a toilet paper makes your behind feel?
Commercials, and television in general, are forcing parents to have to explain things to there children at a time they dont feel is appropriate, but dont have much choice because its in your face every time you turn it on. Even when a child is not present, if an adult has to change the channel because of a commercial it says a lot about the