Executive Summary
Facebook Ad
Objective – “boost your post”.
The reason for the selection of boost my post is that I want my ad to be reached by as many people, because it will directly send them to the online site.
Ad Set
Audience
Location – “India”, as decided as it the potential market also can be reached easily.
Age – “15-40+”, as content on my blog suites this age group.
Gender – “All”, as content suites all.
Detailed targeting – College students and school students, Sports person, Adventure game as the content directly related to these interest type persons only.
Connections – “Facebook pages – Exclude people who like your page”As people who already liked my page, are able to see my posts on their news feeds automatically. I want to create this Ad in order to attract more audience.
Placements – “Automatic placements”, I think the reason is that the automatic selection will be not too wide and not to narrow because we are providing reasonable product and this will not be expensive.
Budget & Schedule – $500/daily, for a period of 30 days
This amount is selected because I want to see the response of the ad within a period of 30 days.
Format – “Single Image”By it, people can see single image in all the ad and we will be saved as we don’t have to pay for it.