Outline a Strategy for the on-Line and Real-Time Implementation of E-Commerce in Grain Marketing Board
GRAIN MARKETING BOARD
(GMB)
E-COMMERCE
STRATEGY
TABLE OF CONTENTS
PURPOSE
INTRODUCTION
KEY E-COMMERCE OBJECTIVES.
CURRENT STATUS OF E-COMMERCE
CRITICAL SUCCESS FACTORS
BENEFITS AND LIMITATIONS OF E-COMMERCE
The Benefits of EC
The Limitations of EC
IMPLEMENTATION STRATEGY
Developing Strategy
Assessing Readiness
Leadership
Governance
Competencies
Technology
Designing the Project
Managing the Project
Developing an Outsourcing Strategy
Selecting an Internet Service Provider
Selecting E-Commerce Service Providers
Designing Website Security
Integrating the Solution
Measuring Effectiveness
PURPOSE
The purpose of this E-Commerce strategy plan is to outline a strategy for the on-line and real-time implementation of e-commerce in Grain Marketing Board (GMB) to support marketing of the organizations products, business planning, decision making, service delivery, customer services and all other business activities. SAP ERP and the GMB Website are expected to enhance business performance by facilitating the timely collection, processing, storage, dissemination and utilization of relevant business information.
INTRODUCTION
The Grain Marketing Board’s computerization project is based on the adoption and implementation of the SAP ERP to manage all facets of its business activities necessary for the attainment of organizational goals and objectives.
KEY E-COMMERCE OBJECTIVES.
Improve on service delivery to internal and external customers.
Provide instant information to prospects and customers by making it possible to view product descriptions, FAQs, price information and applications information directly from my site
Offer an interactive platform that sells the organizations’