Essay About Toyotas First Hybrid Vehicle And Camry Hybrid Today

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GEORGETOWN, Ky., Oct. 12 /PRNewswire-FirstCall/ — Toyota Motor
Manufacturing, Kentucky, Inc. (TMMK) celebrated the production launch of the
Camry Hybrid today — Toyotas first hybrid vehicle produced in North America.
The addition of hybrid production represents a $10 million investment at
TMMK, which will build approximately 48,000 Camry Hybrid vehicles per year.
TMMK was established in 1986 and is Toyotas largest plant in North
America. It employs approximately 7,000 team members and currently builds the
Camry, Avalon and Solara. The plant has the capacity to build 500,000
vehicles annually. Since its inception, TMMK has built about 6.7 million
vehicles, and the plants current investment is $5.4 billion.
“We are proud, excited and honored to be Toyotas first plant in North
America to build a hybrid vehicle,” said Steve St. Angelo, President of TMMK.
“Its a great tribute to the tremendous ability and skill level of all of our
team members, who have been building the Camry, Americas number one selling
sedan.”
“Americas hybrid leader now sells a Camry hybrid made in America,” said
Don Esmond, Toyota Motor Sales senior vice president, Automotive Operations.
“Production at the new Kentucky plant marks an exciting chapter in Toyotas
history and a monumental step toward our ongoing commitment to hybrid
technology.”
The Toyota Hybrid Synergy Drive System consists of gas and electric power
sources that are complementary and produce a combined 187 horsepower. This
system varies power between gas and electric, or both, as needed. The first-
half of the system consists of a 2.4 liter four cylinder engine, assembled at
TMMKs Power Train plant. The Atkinson-cycle engine generates 147 hp and is
coupled to a continuously variable transmission. The second half of the Hybrid
Synergy Drive equation consists of a small, high torque electric motor that
produces 141 horsepower, an ultra-small inverter with a specially designed
compact battery and a transaxle to provide the economy and seamless
performance hybrid drivers seek.
The Camry Hybrid joins a growing Toyota and Lexus hybrid lineup in the
U.S., which currently includes the groundbreaking Toyota Prius, Lexus RX 400h
luxury hybrid sport utility vehicle (SUV), Toyota Highlander Hybrid mid-size
SUV, and the 2007 Lexus GS 450h hybrid luxury sedan. In 2007, Lexus will be
adding the LS 600h to the hybrid lineup. Since Toyota began selling hybrid
vehicles in North America in 2000, the company has sold approximately 420,000
hybrid vehicles here. In 1997, Toyota became a pioneer in the industry by
launching the Prius, a mass-production hybrid vehicle with outstanding
environmental performance. Toyota has positioned hybrid systems as a key
technology for the twenty-first century and is taking measures to promote the
widespread use of hybrid vehicles.
Toyota (NYSE: TM) established operations in North America in 1957. By 2008,
Toyota will have the annual capacity to build about 2 million cars and trucks
in 14 plants across North America. There are more than 1,700 Toyota, Lexus
and Scion dealerships in North America, which sell more than 2.5 million
vehicles a year. Toyota directly employs nearly 40,000 people in North America.
Toyotas investment in North America is valued at more than $17.6 billion, and
annual purchasing from North American suppliers totals more than $29 billion.
2nd Article – -football and Toyota
TORRANCE, Calif., Oct. 5 /PRNewswire-FirstCall/ — Every summer, young men
at almost every high school in the United States prepare to follow a
tradition. By lifting weights and running wind sprints these men make
themselves ready to become players. At the start of the school year, every
Friday night they become part of the most important thing in town; the high
school football team.
Starting Sunday, Oct. 8, Toyota will highlight some of the traditions of
the top high school football programs around the nation with original content
that will air every week on the NBC Sunday Night Halftime Show.
Toyota will help to showcase some of the top football programs by sending
two college students, Jon & J.J., around the country to find schools with the
strongest and craziest traditions. Their show, “Jon & J.J. The Line of
Scrimmage,” will feature two pieces from each of the seven high schools they
visit along the way. Inspired by the big sports networks, the pair will
write, direct and host the spots right from the tailgate of