Essay About Adequate Data And Productivity Of The Npd

Merit Corporation Aar
Essay Preview: Merit Corporation Aar
Report this essay
Merit Corporation – AAR
From Mr. Donaldson’s perspective
What was he trying to do?
Increase the productivity of the NPD
Have NPD become part of mainstream Merit
Be effective as new CEO of Merit
Close gap between Strategy and effectiveness
What happened?
NPD dissolved over time – members left
Increase in productivity never materialized
All measures of effectiveness dropped
Still a gap between strategy and effectiveness
Why did it happen?
Change in design factors created different culture -misalignment
New culture under Donaldson (now dysfunctional) produced/related to ineffectiveness on all 3 dimensions of outcomes (effectiveness)
Change in formal organization impacted task design which impacted group composition (people factors)
Acted without having adequate data for decision – is reduced productivity of NPD normal variation (a trough in the distribution?)
Exerted leadership style that worked in past to a different situation.
What should be sustained?
Providing more resources and technology to nurture NPD
Taking action to solve problem of failure to bring winning new design to market
Good to zoom out to see big picture, but use different lenses
What should be changed?
Collect data from all relevant parties before taking action that disrupts system (from Kirchner and NPD members)
Talk to team about changes and their likely possible unexpected outcomes