Internet Article Marketing
Essay Preview: Internet Article Marketing
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Article marketing has been used by professionals for nearly as long as mass print has been available. In paper-print form (as opposed to online forms), article marketing is utilized commonly by business owners as a means of obtaining free press space. A business provides useful content to the newspaper and in return the newspaper prints the business contact information with the given article. Because newspapers and other traditional media are expected to present content on limited budgets, this arrangement is generally advantageous for all parties involved.
For example, an accounting firm may market itself by writing an article titled “The Top 10 Ways to Avoid Being Audited” and offer it to the local newspapers several weeks prior to tax season. Similarly, a roofing company may offer radio stations a concise article titled “How to Avoid Ice Damage to Your Roof this Winter” shortly before the winter season.
Internet Article Marketing
Internet article marketing, is an Internet marketing approach to subtly promote products and services online via article directories. Article directories having good web page rank receives excessive quantity of site visitors and are thought-about authority sites by search engines, which often leads to receiving good quantity of traffic. These directories then go on PageRank to the authors website and in addition sends traffic from readers.
Internet marketers will typically attempt to maximize the results of an article advertising campaign by submitting their articles to a number of article directories. However, most of the major search engines want to filter duplicate content to stop the identical content material from appearing multiple times in searches. Some marketers attempt to circumvent this filter by creating a number of variations of an article, known as article spinning. By doing this, one article can theoretically acquire site visitors from a number of article directories.
Having your content featured on niche blogs and focused content sites run and managed by others is a popular form of article marketing. Becoming a Guest Blogger on these sites introduces the author to interested parties that are otherwise unreachable.
Most forms of search engine optimization and Internet marketing require a domain, internet hosting plan, and promoting budget. However, article advertising makes use of article directories as a free host and receives traffic by way of organic searches due to the listings search engine authority. This can be very useful to new internet entrepreneurs because it does not require a big budget.
Commonly Accepted Article Structure and Format
When publishing on the internet the most commonly accepted practice is to write articles having catchy title using relevant keywords and 400-1500 words in the body of the article. Since the