Mis of National Treasure Corporation
Hao-Chih Hsu
Context
Background of National Treasure Corporation
How did IT change the business in National Treasure Corporation?
IT in small business
Accounting
The internet
Startup Costs
Time management
Marketing
IT in National Treasure Corporation
Current IT situation
Accounting
Marketing
National Palace System
The chances of IT improvements
Accounting
The Internet
Marketing
Analysis IT in National Treasure Corporation
Problems
System
Human Resource
Costs
Suggestions
The IS Strategy Triangle
Aim at particular segment
Communication and Collaboration
Co-creating IT and business strategy
Conclusion
References
Background
How did IT change the business in National Treasure Corporation?
National Treasure Corporation was founded in 1985. Its a souvenirs designing company, and its major client is National Palace Museum, which is the most famous museum in Taiwan. When the company started, there were only three people. And its still a small business, which has less than one hundred employees. The revenues of National Treasure Corporation were average in 10 million NTD per year. However, the partnership between National Treasure Corporation and National Palace Museum had changed in 2007, and that was the year information technology affected the souvenir business.
An information system was installed in National Palace Museum since 2007. The system collects the data and the information of the souvenirs which are selling in the gift shop. The first impact for the companies which produce souvenirs for National Palace Museum is to provide the data and the information of their product. The data and the