PantaloonsPantaloonsBackgroundE-commerce in India has witnessed a spectacular growth in the last 7 years. India’s e-commerce market was at $3.8 billion in 2009 and it is expected to be at $38 billion in 2016. Increasing internet & mobile penetration, acceptance of online payments method & favourable demographics have been the major driving forces. One of the.
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Music Case Essay Preview: Music Case Report this essay The service delivered by your employees is a very important el- ement of value. It is also an area where you can distinguish yourself. If you do it well and do it consistently, you will also differentiate yourself and stand out from the crowd. To be.
Strategic Brand Management Essay Preview: Strategic Brand Management Report this essay Abstract Building a strong brand in the market is one of the goals of many organizations, especially for a newly launched brand. The aim of this article is to design branding strategies for a newly established company by imagination. It investigates the perception of.
What Makes Strong BrandsA brand is the identity of a company, product or service. The best practices to build a successful brand may differ from products to products, or industry to industry. However, successful brands share some key factors as follows: Firstly, successful brands have a clear vision that is communicated and understood by customers..
Advanced Marketing Research [pic 1][pic 2][pic 3][pic 4]Effect of bold advertisements (in various forms of media) on brand’s image and consumer attitudes and perceptionsProject report submitted to the Indian Institute of Management RohtakIn partial fulfilment for the award of the diplomaofPost Graduate Diploma in ManagementbyAbhishiktha Sarella, Aarti Saini, Apoorva SinghRamyaDeepthi, Navdeep SinghUnder the guidance of.
Advanced Statistics RESEARCH METHODOLOGY 1BM6043 ADVANCED STATISTICSSHATESH KUMAR CHANDRAHASANMB1412216TENCIK ROSLE @ AWANG BIN MOHIDINFACULTI OF ACCOUNTING, ECONOMICS AND BUSINESSUNIVERSITI MALAYSIA SABAH2014Managing green marketing: Hong Kong hotel managers’ perspectiveEric S.W. ChanInternational Journal of Hospitality Management 34 (2013) 442-461        Chan (2013) has come up with a novel study that emphasizes on the green marketing in the perspective of.
Jensen ShoesEssay Preview: Jensen ShoesReport this essayINTRODUCTIONJensen Shoes is well-established footwear marketing company in USA, which is also present on international markets. It has reputation of a company that takes care of its employees. In 2004, it has 4500 employees worldwide, NPV of $265 millions and 20% return on Equity in 2003. The company has.
Mr Kamaal Uzair Zubeir AliEssay Preview: Mr Kamaal Uzair Zubeir AliReport this essayThe goods are now finished, and they need to be sent along the supply chain towholesalers, retailers or the final consumer. Mercedes motors manage their own Showrooms in different countries. Mercedes motors make their product easily assessable.Marketing and Sales:In true customer orientated fashion,.
Tired Drivers NeedEssay Preview: Tired Drivers NeedReport this essayFirstly, a physical need is when tired drivers are feeling the need to fall asleep due to fatigue; and this can compromise their safety.A driver needs to stay awake and alert when driving to avert danger and this need is satisfied by Red Bull. In fact it.
Fashion Marketing Dissertation Proposal21 August 2015Ya-Hsin HsiaoResearch topicOur research topic is celebrity fashion lines and endorsement with celebrities’ own design ideas and analysis. Celebrity endorsement has been widely used at marketing communications in fashion industry to support the corporations’ images (Erdogan, 1999). Sales and net profit could be increased through celebrity endorsement marketing strategy, leading.