Market Expansion of Global CellularMarket Expansion of Global CellularPrepared forDiane Russo, CEOColumbia, South CarolinaPrepared ByResearch ConsultantsColumbia, South Carolina Research ConsultantsApril 11, 1999TABLE OF CONTENTSEXECUTIVE SUMMARY………………………………………………………3PROBLEM……………………………………………………………………….5BACKGROUND…………………………………………………………………5DISCUSSION OF FINDINGS…………………………………………………..5Business Institution………………………………………………………5Current Business Institution……………………………………6Government………………………………………………………7Social Customs in Business………………………………………7Values in Business………………………………………………..8Social Customs……………………………………………………………8Class Structure……………………………………………………9Values……………………………………………………………10Social Customs…………………………………………………..11Everyday Life……………………………………………………………11Clothing………………………………………………………….12Food……………………………………………………………..12Housing………………………………………………………….12Religion………………………………………………………….12CONCLUSIONS AND RECOMMENDATIONS………………………………13NOTES…………………………………………………………………………..14EXECUTIVE SUMMARYKorean cultures are very different from American Cultures. The cultural values, social customs, housing,.
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