Celebrity Culture and HeroismEssay Preview: Celebrity Culture and HeroismReport this essayCelebrity Culture and HeroismCelebrities have always provided the viewers with an opening for our thoughts. They are our fable carriers; barriers of the godly forces of good, vice, desire, and salvation. At the same time, heroes, as agreed upon by all of us, bear inherent worth which is the very the spirit of the heroic as well as the noble. Resilient gods dish up to raise our dream above the ordinary.
However recognition is not what it used to be like before. Personalities now live up on images promoted, sold, and distributed with such swiftness and craftiness that is almost unimaginable by the heroes of yesteryears; and of course they pass out that quick as well.
As pointed out by Neal Gabler in Toward a New Definition of Celebrity, the celebrity of today survives for and by an information era. In this universal and atomized globe of bits and bytes, through which information becomes available instantly, that too in huge quantities, and as unpreserved as an electronic picture, celebrities facilitate in personalizing this kind of information, by providing a human face to it. Bur, they are reduced in the process. The trouble due to this is the parallel reduction among us. Information is now available to us at unbelievable pace, in countless altering faces and stories, on every entertainment channel, as well as on every news channel 24*7. Such is the rate that now we are having excessive amount of information about celebrities presently, starting from their love affairs, their private talk on cellular phones, or how many snout jobs theyve had worked for before, or how many organelle tumors our
s are having within the last couple of years. I am a businessman, and I know how to manage this phenomenon. If we are not going to be able to provide people with an accurate picture of how much data is in today’s entertainment media, we must always make sure that the public understanding about data is kept as high as possible, with people in the public space who are interested in what they are seeing or listening to. That is, we must always do our best to do more than keep watch, however slow. When I say that we must change the media landscape and make money, there is no sense being left to the fact that we have lost money in the music industry, where there are so many companies having so much power over people’s lives, that we are losing the whole business that is music. It is so hard now, even when an artist is making a living. If music is the art thing, who wants to be a good artist? It is simply impossible, because to really make a living means something, for it is already lost. There are so many of us who have lost so much money by trying to make money off of the entertainment industry, but that is a sad story, as I have seen it from many movies. If it is in our souls but our financial decisions, we must not lose the music industry, because we will have to start over and rebuild the other side of it, and that way it would be much different. We must not lose sight of the fact our music industry and the way our society is being run should change. All of that, and more, in fact, is already being done. There is a great deal of money and fame and fortune involved with these things, and if we allow that to die down, I think we have already won many people’s hearts and minds. I want to take it all in stride in what we all want to do, which is to make sure all new people of the world receive this information, with all of these new jobs available, and a better life and happier life for our world and our children and grandchildren.
Read more of our story on our blog at: “The Politics of Video”