Essay About Commercial Chocolate Production Cycle And Chocolate Industry

Chocolate Industry
Chocolate industry include everything in the commercial chocolate production cycle such as cocoa beans farmers, executive marketers, sales agents, and advertising associates. The chocolate industry, which exists in almost every country, comprises of a lot of people and process. Chocolate industry basically consists of three stage. First stage is harvesting of cocoa beans that grow only in certain swaths of Central America and Western Africa. Next is production where the cocoa beans are shipped, processed, and turned into chocolate. In this step, firstly the beans are turned into the cocoa powder what is used in many varied ways. Cocoa powders can either sale a hot chocolate mix or be mixed with milk to create chocolate bars and confections. Then, they are packed, branded, and prepared for shipment. Final stage is sales, distributions, and marketing. In the larger and international companies, sales and distributions are more widely; however, the gourmet chocolate industries distribute often locally. (Mitchell, 2016)As explained by Ekonomi Gazete when the global chocolate confectionery market is examined, it is seen that average annual growth rate is 2.6% between the years of 2008-2013, and the market size is 120 billion dollars in 2014. It is expected that the annual growth rate will approach to 3%. According to Euromonitor, the most chocolate consumption with annual 11 kilograms per consumer in United Kingdom. Candy Industry lists the large manufacturers of chocolate by net sales;CompanyNet Sales 2015 (US$ millions)Mars Inc. (USA)18,400Mondelēz International (USA)16,691Nestlé SA (Switzerland)11,041Ferrero Group (Luxembourg / Italy)9,757Meiji Co Ltd (Japan)8,461*Hershey Co (USA)7,422Chocoladenfabriken Lindt & Sprüngli AG (Switzerland)4,171Arcor (Argentina)3,000Ezaki Glico Co Ltd (Japan)2,611*Yildiz Holding (Turkey)2,144 Reference: Candy Industry, January 2016* This includes production of non-confectionery itemsGlobal Chocolate MarketValuesTotal consumption of chocolate worldwide7.2m tAmount of chocolate consumed per person in the UK11kgGlobal market share of Barry Callebaut40%Net sales of Mars Inc.$18,400mPer pound price of Chocopologie by Knipschildt$2,600