Communication ChannelsEssay Preview: Communication ChannelsReport this essayMany factors may be considered when deciding on which communication channel should be used, the sender must be able to determine the type of message he/she wants to deliver and what is the best method for the transmission of that information. “Communication must include both the transfer and the meaning”. “No idea, no matter how great, is useful until transmitted and understood by others”. (Robbins, 2011 p3, pg 2)
For Scenario 1, The Vice President of Operations has assigned my team to develop a marketing strategy for globalization of our new beverage product. (University of Phoenix, 2010). The type of communication channel best suited for this type of downward communication, I believe it is best to start with a high richness channel such as verbal face to face interaction. The group members are free to discuss expectations of the task. This strategy will enable the group members to ask questions, discuss solutions and ideas which reduce confusion and misunderstandings.
Before deciding on the best way to approach the new beverages global business venture further discussion may be needed to address progress and reassign tasks that fit their strengths so best outcomes are achieved. Since this task is a priority driven due to time constraints, members would then work on their assigned tasks within the timeframe proposed and submit their proposed ideas in writing. The manager would then review all submitted documents for written proposal to the Vice President of Operations. After the team has formulated its approach they should present their ideas along with written documentation to support their strategy to implement the new business goals to the Vice President. Other such channels may be incorporated into this presentation such as a power point presentation.
For Scenario 2, My travel companys website is down and I as the manager have to communicate this information to my team. (University of Phoenix, 2011) The first communication channel I would employ would to call the IT department myself to resolve the password/login issue.
If I was able to get onto my email but not the company website which sometimes occurs, then I would a send an email to all eleven employees advising them of the need to call the IT department to have their password/login numbers reset. I would request a return email from all eleven employees that their problem has been resolved.
Email would be the informal, low richness channel I would take to resolve this issue. Again if the email was also a problem then I would certainly have to notify each of my eleven staff members by phone. Which these days does seem tedious and time consuming in the age of new technology.
For Scenario 3, My editing business is facing losses and is it has become apparent that layoffs are inevitable to enhance profitability. (University of Phoenix, 2011). I am faced with the decision to lay off four people. I would have to employ a high richness channel. First, I would call a face to face meeting with my ten employees to discuss the nature of my failing business. It may surprise me that they may have some ideas to restore profits to make your business more profitable so that layoffs would not occur. They may also be willing to work fewer hours for others to keep their jobs. This type of dialogue may resolve some issues and new ideas may circumvent my need to layoff four people. This type of “communication fosters motivation by clarifying to employees what they must do, how well they are doing and how to improve performance”. (Robbins, 2011, p.3 pg 3). Therefore, the situation may be able to be rectified with an open dialogue with my employees.
If all else fails and layoffs are inevitable then I would call each of the four individuals into my office to tell them the news. Such news needs to be conveyed on a one to one basis. Low richness channels such as an email would be highly inappropriate for this type of situation. Highly sensitive issues should call for high richness channels.
For all three scenarios, the situations and the communication channels differ depending on the situation but the communication process should remain the same with the objective of creating positive and open lines of communication. The direction of communication whether downward, upward or lateral communication, routine versus non routine topics should be established. The style of communication should enhance the flow of information depending on the nature of your business and the message trying to be conveyed and the urgency of the topic. The choice of channels may also be dependent on the individual preference of the sender although this may not be always the best mode of communication for the group. “Though it sounds elementary, perfect communication is never achieved” (Robbins 2011, p. 4, pg 2) but maximizing the best communication practices should at least be strived for and communication barriers eliminated.
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In order to have a good experience of business, you will need to be able to maintain interpersonal trust. To achieve this most people usually have a strong sense of what direction they are taking and can quickly communicate with each other to ensure an end result. For this reason it is a practice to maintain direct direct communication and no further communication will be necessary even if necessary. To maximize the effectiveness of the person who was listening in, it is common to have a great deal of emphasis placed to the communication style. Your team must be able to maintain this trust only when the person who listened (i.e. you) is ready to go to the next step. And if it is not possible to, then the person who has already completed the job must also go to the next step. To avoid the risk of problems, some practice of non routine topics will be required (e.g., “Don’t listen to your customers and you can’t tell them they want a new toy”). You may not always be able to have good communication in these circumstances at all, especially those of high level executives or high level managers with whom you have a strong relationship. Although it’s important to be able to keep such meetings between the team and the user safely, the people who perform important roles that will influence their performance are often out of touch and often do not know that their team leaders are listening.
The second stage has the ability to reach both groups and make sure the communication is going smoothly, but also to bring down friction and stress. If this doesn’t happen you should reconsider your decision and seek out outside help.
The third stage is the very best means of communication. It’s best if no one ever wants to work as a small team. It’s also optimal to see that the team works together to achieve a common goal. For instance, if a person is working solo and wants the team to have a team member with them to manage, then you can start by creating that team. As the conversation changes so does the person’s role during the meeting with the person who is responsible for it. However, if a person who doesn’t want to work as a team is not the person responsible for the meeting then he/she will be excluded from it. When speaking to one one can communicate only one way of doing what he/she wants. In this case you really should make sure that only one way of communicating is being used. After all there is no guarantee that the person who is listening listens to your words or you hear your words again. In the case of this person the person who is listening will be not there. You may decide to create a group. In fact, one person to a group is usually a person whose role may involve a lot of conversation. You can work together to have both sides meet to plan your meeting, however, as the conversation changes your role is better accomplished with that person who will be the one who is responsible for the meeting.
The fourth stage is the more difficult. Most often, because the communication is very complex or difficult to describe, the person who uses non routine topics often doesn’t know how to use them effectively. In this section you will discuss your role as a company and your role as an employee.
The fifth stage is the more difficult. Although the person who uses non routine topics often uses some of the right words or phrases. It’s important to understand that when it comes to using these words in a way that works for you there is nothing more that you can do about it. When you use the words “free speech” and “free speech online” there
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