Future Of SupermarketsEssay Preview: Future Of SupermarketsReport this essay10. The FutureLONG TERMIn the long term, the distinction between buying online and offline is likely to disappear, or at least become opaque. Even the concept of the Internet may seem confused beyond the medium term. The convergence of the Internet with mobile telephones and DTVs (digital televisions) will make the Internet an even cloudier place.
Research performed by the Henley Research Centre suggests that shopping via the television will overtake Internet shopping by 2004, and that over 90% of UK homes will have interactive shopping via digital television by 2010. 1 Iceland and Telewest are developing such a service. 2
Large companies will dominate, with a handful of companies likely to account for more than three-quarters of the market. 3Bursting the Internet Bubble?Spectators are starting to discuss the idea of the Internet bubble bursting. The failure of many `dotcoms and online-based traders has made people realise that the Internet and associated new technologies do not deliver magical productivity growth and financial reward. Instead, analysts are starting to talk in terms of the Internet being little more than a genuine, powerful tool best exploited by established funds with the reputation and backing to succeed in winning over public support. For these companies, taking their strategies online can offer huge scope for cost-cutting and penetration into markets that cannot be accessed through traditional routes. It is recognised that the Internet may not offer such huge benefits to first movers, those start-ups keen to exploit a niche in the market or some fantastic technological development. Instead, it is for those firms that can spend time analysing the bigger picture before gearing up the expertise and the capital needed to wade in with the right business model. Perhaps it is worth remembering that in 1888, catalogue shopping burst onto the scene with almost as much impact as the Internet did a hundred years later. As discussed in this report, whether firms are able to benefit is subject to them being able to satisfy a number of key conditions. Less arguable are the benefits offered to consumers, for whom increased choice, greater transparency and lower barriers are clearly beneficial.
SHORT TERMWeb traders in all markets, but specifically in the grocery market, will need to meet some very challenging short-term goals in order to achieve the long-term rosy picture.
Converging TechnologiesThe merging of telecommunications networks, with Internet, mobile telephones and DTV all offering distribution channels to consumers, will be a key feature in the short term as well as the long term. Connecting mobile phones and digital televisions to the Internet provides a lucrative opportunity for those controlling the technology — namely the mobile-phone and DTV companies. Convergence of power within the market may follow without carefully timed government and regulatory intervention: a complete laissez-faire attitude could do more harm than good. DTV companies are already charging high rates to businesses wishing to use their medium as a distribution channel, as the recent experience of Tesco has shown.
The merger of telecommunications networks, with Internet, mobile telephones and DTV all offering distribution channels to consumers,will be a key feature in the short term as well as the long term.
Converging TechnologiesThe merging of telecommunications networks, with Internet, mobile telephones and DTV all offering distribution channels to consumers,will be a key feature in the short term as well as the long term.
The merger of telecommunications networks, with Internet, mobile telephones and DTV all offering distribution channels to consumers,will be a key feature in the short term as well as the long term.
The merger of telecommunications networks, with Internet, mobile telephones and DTV all offering distribution channels to consumers,will be a key feature in the short term as well as the long term.
The merger of telecommunications networks, with Internet, mobile telephones and DTV all offering distribution channels to consumers,will be a key feature in the short term as well as the long term.
Cisco and Cisco Inc. have proposed and voted on a two-year plan for a joint venture to use the internet to deliver broadband services, though in some areas Cisco-Cisco will remain competitive due to its commitment to provide both services in the United States and other emerging markets. Cisco-Cisco remains a leader in wireless, information technology ― offering network coverage for users, offering the ability for the companies to create their own customized systems for their customers to service their infrastructure or customers networks and as an integral part of the new enterprise approach. Cisco has made an active effort to make it possible for its customers to access their mobile networks via their smartphone to gain more competitive access to the Internet.
If enacted, the two-year plan would enable Cisco to add the most advanced telecommunications equipment available, including the new 5G network and the 6G and 9G network. We expect these equipment to provide the fastest and lowest latency in the entire range of services provided by our products and will continue to build to achieve this goal. In addition, the plan will enable Cisco to address a number of critical shortcomings in the current telecommunications services and a number of emerging markets that have potential implications for its business. Cisco will continue to build on and improve its broadband infrastructure, and we expect our customer base to continue to expand and grow.
Risks to the Future
We are expected to incur significant financial and operational risks in connection with Cisco’s planned acquisition of Sun Microsystems. We believe it is important that this event may cause financial and business disruption. Specifically, the loss of Sun Microsystems’ business structure may impact our ability to provide competitive products, services and data to our customers.
We take significant steps to mitigate risks at our expense.
We currently do not receive advance market access for these applications, nor do we maintain an independent third-party vendor to supply such applications. Instead, our current platform design practices are in the public interest to ensure our customers have the information they need from our websites, on their phones and desktop devices at any given time, and we are conducting a broad range of data collection and analysis, including the retention of customer names, IP addresses, the location of known malware and the location access that we receive and use, to date. In addition, changes to our product portfolio and the company’s practices, including as a result of an emerging technology, have the potential to reduce our ability to serve potential customers. The continued adoption of the technologies necessary to deliver the same, improved performance, or to develop new products and services through new technologies, as well as evolving platforms and tools may cause our customers to delay, decline or reduce services that they may need to provide to maintain or add to their existing product plans, leading to slower, less successful or less reliable access to customer data, data analytics and monitoring, and the inability to access or keep customer customer data or information.
As a result of the significant decline in business model performance, the company has recently launched a restructuring plan that reduces costs and provides a more sustainable business model. We intend to continue to improve our business through the restructuring and will increase our capital expenditures, invest in new products and services and implement our strategic investment plans to improve the operating performance of our products and services.
Cisco may need to reduce its network footprint to meet customer needs.
The average subscriber in the United States regularly visits our websites and provides Internet access through our network through our affiliated cellular partners as opposed to through the Internet of Things (IoT) devices they connect to. This usage is highly associated with these two technologies, with some of our customers using this same devices in recent years. These devices also include various services (internet of things), such as voice and data streaming and home delivery, as well as traditional wireless networks.
Cisco believes that the combination of these technologies, combined with increased availability and demand, increases the value of its Internet of Things technologies, as well as service. Cisco continues to explore this possibility with third parties in order to optimize its network capacity and provide more options with an increasingly sophisticated and cost-competitive service.
Risks to the Future
We are expected to incur significant financial and operational risks in connection with Cisco’s planned acquisition of Sun Microsystems. We believe it is important that this event may cause financial and business disruption. Specifically, the loss of Sun Microsystems’ business structure may impact our ability to provide competitive products, services and data to our customers.
We take significant steps to mitigate risks at our expense.
We currently do not receive advance market access for these applications, nor do we maintain an independent third-party vendor to supply such applications. Instead, our current platform design practices are in the public interest to ensure our customers have the information they need from our websites, on their phones and desktop devices at any given time, and we are conducting a broad range of data collection and analysis, including the retention of customer names, IP addresses, the location of known malware and the location access that we receive and use, to date. In addition, changes to our product portfolio and the company’s practices, including as a result of an emerging technology, have the potential to reduce our ability to serve potential customers. The continued adoption of the technologies necessary to deliver the same, improved performance, or to develop new products and services through new technologies, as well as evolving platforms and tools may cause our customers to delay, decline or reduce services that they may need to provide to maintain or add to their existing product plans, leading to slower, less successful or less reliable access to customer data, data analytics and monitoring, and the inability to access or keep customer customer data or information.
As a result of the significant decline in business model performance, the company has recently launched a restructuring plan that reduces costs and provides a more sustainable business model. We intend to continue to improve our business through the restructuring and will increase our capital expenditures, invest in new products and services and implement our strategic investment plans to improve the operating performance of our products and services.
Cisco may need to reduce its network footprint to meet customer needs.
The average subscriber in the United States regularly visits our websites and provides Internet access through our network through our affiliated cellular partners as opposed to through the Internet of Things (IoT) devices they connect to. This usage is highly associated with these two technologies, with some of our customers using this same devices in recent years. These devices also include various services (internet of things), such as voice and data streaming and home delivery, as well as traditional wireless networks.
Cisco believes that the combination of these technologies, combined with increased availability and demand, increases the value of its Internet of Things technologies, as well as service. Cisco continues to explore this possibility with third parties in order to optimize its network capacity and provide more options with an increasingly sophisticated and cost-competitive service.
Nancy Wheeler is a Professor of Information Systems Architecture and Computer Science at the Johns Hopkins University Applied Systems and Information Systems Science Center. She is in the faculty of information systems &/or computer sciences at MIT, where she is interested in network engineering, and is a specialist in network architectures and algorithms with a focus on network issues. For more information on the Johns Hopkins Institute of Technology’s network and computing program, connect at http://www.mta.net/network and follow us on Twitter:
Converging CompaniesThe converging of technologies is likely to lead to a period of converging companies. Mergers and acquisitions within the grocery market are likely to accelerate, but are less likely to be with fellow retailers. It is more likely that firms will