Hofstede Cultural Strategies
Table of ContentsDefinition Hofstede Cultural Model Trompenaars Cultural theory Critical Analysis of Cultural Theories Comparison Model Managing and lead the entire culture boarders Multinationals and the role of expats Conclusion References DefinitionHofstede defined culture as the collective programming where a difference of different human groups of members of the spiritual culture, including the value system; and set the value of underlying assumptions, cultural construction blocksTayeb gives a list of these elements, and to consider their impact at the micro and macro levels she started to help a nation, a nation-building to create a culture of two elements:physical environment;experience the history of the nationShe then refers to the system to help build a culture of a country:familyReligionEducationmass mediaMNCMultinational CompaniesThis is a powerful cultural institution-building, and its products and services can influence peoples lifestyles, their operations will affect how and where they work, however, multinational companies through preferences influence at the national level
Hofstede Cultural ModelHofstede generate comparison between cultures with their own research four final five areas:power distance(High / Low): authoritative manner, the distance between the individual Hierarchy uncertainty avoidance (high / low): tolerance of uncertainty or instabilityIndividual and group orientation: independence and interdependence, loyalty For themselves and for specific groupsmasculine and feminine direction: the importance of objectives (earnings, progress) And personal goals (cooperative relationship) were comparedShort-term and long-term direction: past and present culture and virtues Or virtues related to the futureTrompenaars Cultural theoryuniversalism, particularismA high-performance managers recognize and respect reconcile allegiance rule-bound activities or special circumstancesIn practice, the problem is usually:legal contracts, liberally interpreted;In a globalized localism or focus;human rights or special relationship;premium low-cost strategy or policy; andExtension rules or abnormal2. Individualism, communitarianism (collective)A high-performance managers recognize, respect and coordinated development of the individual employee, or to enrich and satisfy the company and the customer should be the extent of the beneficiaries of individual effortsIn practice, the problem is usually:profits or market share strategy;rights or obligations;egoism or altruism;responsibility for themselves or others; andThe idea originated or extract useful products3. Neutral or emotionalHigh-performance managers recognize, respect and coordinate display or control emotions legality Dilemma produced from: