Mgmt2102 Journal Article Review
MGMT2102: MANAGING ACROSS CULTURES
JOURNAL ARTICLE REVIEW
Reading Title, Author & Publication Details (Article, Chapter, Selected Reading of Choice):
The Business of International Business is Culture, International Business Review Vol 3,1
Discussion (350 words):
The main theories covered in this article are Hofstedeā€™s 5 Dimensions of Culture, as well as the specific dimensions of organisational culture. It also discusses how culture can affect management practices.

The five general dimensions identified are Power Distance, Individualism/Collectivism, Masculinity/Femininity, Uncertainty Avoidance, and Time Orientation. Power Distance refers to the acceptance of unequal power distribution by less empowered individuals; the degree referring to the level of acceptance. Individualism focuses on self-obligations. In contrary, Collectivism promotes harmony, respect and shame. Masculinity assumes distinct social gender roles – men ideally possess more ā€œaggressiveā€ roles and behaviours such as assertiveness and competitivity, while women are supposed to be modest and caring. Uncertainty Avoidance measures the desire of ā€˜manā€™s search for truthā€™. Low Uncertainty Avoidance means a high tolerance for ambiguity and little to no need for explicit rules. Time Orientation can be divided into Long-Term versus Short-Term. Long-Term Orientation supports future planning, while the latter focuses on the present. Short-Term Orientation would direct an individual toward fulfilling social obligations and obtaining immediate gratification.

The six dimensions of organisational cultures include: Process-oriented/Result-oriented, Job-oriented/Employee-oriented, Professional/Parochial, Open/Closed System, Tightly/Loosely Controlled, Pragmatic/Normative.

Process/Result is affected by a cultureā€™s homogeneity; increasingly homogeneous cultures are stronger and thus, more result-oriented. Job-oriented

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Dimensions Of Culture And Power Distance. (June 26, 2020). Retrieved from https://www.freeessays.education/dimensions-of-culture-and-power-distance-essay/