Disney Magic: Consumerism, Technologies, and Influences
Vera FengAMST 3253W”Disney Magic: Consumerism, Technologies, and Influences for the Society 1945-2015″ABSTRACT. The “empire of consumption” is a typical characteristic of the United States and it has been around for an extremely long period of time. The Walt Disney Company not only established a kingdom where your dreams would come true, but also a particular capitalist consumerism that shapes and influences every waking moment of childrens daily lives – all toward a lifetime of constant, unthinking consumption. This kind of consumption actually got adopted into peoples lives in many different ways. While more and more people spend a large amount of time on new electronic technologies, Disney Magic started to spread out and established a style of its own. I would like to know how Disney changed childrens lives, what role does modern technology play and why, and what influences do these mega corporations have on consumers by using a combination of historical analysis, event, news, business records, and business reports. Instead of talking a lot about the overall impact that Disney made on their customers, my research would focus more on the impact that the company made in different time periods and different places, the direct and indirect effect that Disney made on young generations regarding their gender roles and the stereotypes that are embedded in childrens lives through media, school supplies, magazines, clothing, and more. Disneys commodification of childhood is not just a method of entertainment, and the values that Disney produces as it attempts to control or commandeer childrens desires and build up fiction dreams may lead us to think about how companies like Disney could influence the society or even the next generation significantly. The consumerism of Disney also provide us some important clues about the changing nature of our society and the destructive force behind the scene that is managed by mega corporations. The historical events that associated with the development of the Walt Disney Company not only influences the companys future, but also caused by some of the decisions that Disney made.   PROPOSAL RUBRICCATEGORYDESCRIPTIONPOINT VALUE(5% total)OBJECTObject is actionable, mama bear sized, relatively little examinedObject meets some of these criteriaObject does not meet these criteria1%.5%0%THEMETheme is applicable, specific, unexpected, and importantTheme meets some of these criteriaTheme meets none of these criteria1%.5%0%QUESTIONQuestion is mama bear sized, reveals something new, is specific, and operationalizes the themeQuestion meets some of these criteriaQuestion meets none of these criteria1%.5%0%HYPOTHESISHypothesis has a strong counter-argument, has strong evidence to support the claim, answers the research question, and changes the way we look at the themeHypothesis meets some of these criteriaHypothesis meets none of these criteria1%.5%0%SO WHATâSo whatâ is clearly defined and compellingâSo whatâ meets one of these criteriaâSo whatâ meets none of these criteria1%.5%0%GENERAL COMMENTS
Essay About Disney Magic And Criteriatheme Meets None Of These Criteria1
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Latest Update: July 7, 2021
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