Retail Sector in Turkey: Main Turkish Players
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INDEX
TURKISH RETAIL SECTOR
Historical Perspective
Trade Styles in Turkey
1.2.1
Traditional Trade
1.2.2
Modern Trade
Market Structure
Distribution Channels
Competition
Organized Food Retail Sector
MAIN PLAYERS
Migros T.A.Ю.
2.1.1
History of Migros T.A.Ю.
2.1.2
Objective and Mission of Migros T.A.Ю.
2.1.3
Internal Environment
2.1.4
SWOT Analysis
Gima T.A.Ю.
2.2.1
History of Gima T.A.Ю.
2.2.2
Objective and Mission of Gima T.A.Ю.
2.2.3
Internal Environment Gima T.A.Ю.
2.2.4
SWOT Analysis
Tansaю A.Ю.
2.3.1
History of Tansaю A.Ю.
2.3.2
Objective and Mission of Tansaю A.Ю.
2.3.3
Internal Environment of Tansas A.Ю.
2.3.4
SWOT Analysis of Tansaю A.Ю.
Other Main Players in Turkish Retail Sector
2.4.1
Metro Group
2.4.2
CarrefourSA
2.4.3
Tesco Kipa
COMPARISON of MIGROS, GIMA and TANSAS
Customer Profile
Reasons to be Preferred
Financial Comparison
PROJECTIONS and RECOMMENDATIONS
Projections
Recommendations
REFERENCES
TURKISH RETAIL SECTOR
Historical Perspective
In order to define retailing, it should be considered from various perspectives, to demonstrate its impact, and its special characteristics. Retailing entails the business activities involved in selling goods and services to consumers for their personal, family, or household use.
Today, it is at an interesting crossroad, with many challenges ahead. Retailing may be viewed from multiple perspectives. It includes tangible and intangible items, does not have to use a store, and can be conducted by manufacturers and others — as well as by retail firms.
Retailing is the last stage in a distribution channel, which contains the businesses and people involved in physically moving and transferring ownership of goods and services from producer to consumer. In a channel, retailers perform