World continuously review their brands with respect to the changing fashion environment, thus, keeping their products fresh and appealing. Its accessible information system is powerful and is consist of inventories entering and exiting each store. Factories were inside Japan so that it could quickly respond to inevitable small changes. Domestic factories also lessen the shipping time of products than overseas manufacturing facilities. These factories worked very closely to the merchandisers enabling the production based on the demand of the merchandisers adjustable (Raman & Fisher 4).
To preserve brands aesthetic focus, World ensured that their designers match with their targeted customers. This eventually plays a vital role on sales growth per square foot of the company, which is seemingly greater than of U.S. quality stores. Managers of the company focused on having the right product at the right time and place to maximize their profitability (Raman & Fisher 5).
Forecasting demands is also important in product sale. Forecasts are made initially and updatedly. Initial demand forecast that is used by World is the derived aggregate demand forecast. This could be classified as distribution side forecast or category-side forecast. Distribution side forecast takes into account the historical data and growth rates of existing stores, seasonality, competitor actions, and changes in macro-economic conditions while category side forecast is derived from historical data, market trends and true expenses