Essay Preview: M&M Report this essay Market Research The scope of market research performed included industry analysis of both the Australian confectionary market and the personalised products/gift market. The branding and performance of M&Ms and MyM&M’s worldwide was also considered. Customer research consisted of three focus groups, several interviews and a survey, which focussed on.
Essay On Australian Customised Gifts
Pages • 2
Pages • 2
Join now to read essay M&m Market Research The scope of market research performed included industry analysis of both the Australian confectionary market and the personalised products/gift market. The branding and performance of M&Ms and MyM&M’s worldwide was also considered. Customer research consisted of three focus groups, several interviews and a survey, which focussed on.
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