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Movvo: Marketing Location – Based Big Data Essay Preview: Movvo: Marketing Location – Based Big Data Report this essay [pic 1][pic 2]Movvo: Marketing Location – Based Big DataMarketing Management TCInstructor: Irene ConsiglioGrader: Maria Luísa Melo Gomes OliveiraOctober 2015ANA BEATRIZ DIAS | Nº 2519What are the most relevant criteria to use to segment the location-based big data market?.