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Spanier & Bourne Sail Maker Case Analysis Spanier & Bourne Sail Maker Case Analysis Spanier & Bourne Sail maker Case Analysis SITUATION ANALYSIS Nature of Demand The customers of Spanier & Bourne are those who own sailboats, windsurfers, and sailboarders. They purchase these sails because they need them for their boats and boards. Extent of.
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Bourne Sail Maker Case AnalysisCustomers Of SpanierExternal FactorsSail Maker Companies