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Freemark Abbey Winery Case 21: Freemark Abbey WineryMANA 6302-N1Dr. Danxia ChenDallas Baptist UniversityBy:Josh BraddyCaleb CarlisleJohn-David CulbertsonExecutive SummaryIn September 1976, William Jaeger, a partner in the Freemark Abbey Winery, is faced with a decision concerning the winery’s approach to the grapes necessary for their Riesling wine. Northern Napa Valley, where the winery is located, is facing.