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Alibaba Group Holding Limited Essay Preview: Alibaba Group Holding Limited Report this essay Course: Marketing 3500Case: AlibabaALIBABA GROUP HOLDING LIMITEDAlibaba Group founded in 1999. It’s a Chinese multinational e-commerce, retail, Internet, AI, and technology conglomerate that provides consumer-to-consumer, business-to-consumer and business-to-business sales services, also electronic payment services, shopping search engines and cloud computing services. It.