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Organizational Change and Managing Culture of Zappos Company Essay Preview: Organizational Change and Managing Culture of Zappos Company Report this essay Table of Contents1.0 Introduction 12.0 Company Background 23.0 SWOT analysis 4Strength: 4Weaknesses: 5Opportunities: 5Threats: 54.0 Organisational Chart 65.0 Company Culture 65.1 Why Company Culture Matters 65.2 Company Culture of Zappos 75.3 How Zappos Fosters A Culture of Creativity 71. Encouragement of Individuality and Team Spirit 72. Established Trust 83. Creative.