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Swot Analysis Southwest Airlines Essay Preview: Swot Analysis Southwest Airlines Report this essay SWOT Analysis of Southwest AirlinesKayamisha EstevesUpper Iowa UniversityBrief History of SouthWest AirlinesHerb Kelleher and Rollin King founded the Southwest Airlines, which sometimes began in 1971, serving San Antonio, Houston, and Dallas. Initially, Southwest Airlines was incorporated to serve three cities in Texas.
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