Using Hofstede Cultural Dimensions to Establish Durex Cross-Cultural Marketing THE BRAND BACKGROUND DUREX is an international subsidiary company which was founded by Stephen O Kennedy and was registered in London in 1915. The DUREX condoms were distributed by the London Rubber Company (LRC) which was founded by L.A Jackson. LRC at that time were importing.
Strategic Management in Corporate Business Discussion Board Johnson & Johnson is leader in health care products and current assets of the company is about $5.4 billion per year. There are 149 companies owed by this group including maker of Tylenol McNeil consumer products. At the time of crisis, all other companies were facing deficit in.
Johnson & Johnson Johnson & Johnson Johnson & Johnson, with $20 billion in sales, is the worlds largest and most comprehensive manufacturer of health care products serving the consumer, pharmaceutical and professional markets founded in 1886. Johnson & Johnson has approximately 89,300 employees. Its common stock is a component of the Dow Jones Industrial Average.
