Essay On Consumer Behavior Researcher Asifo Shah

Essay About Selective Attention And Psychological Factors
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Psychological Factors Influencing Purchase Essay Preview: Psychological Factors Influencing Purchase Report this essay Psychological Factors Influencing Purchase In a very real sense, psychology plays a major role in consumer purchasing decisions. The four major factors that influence purchase decisions are motivation, perception, learning, and beliefs and attitudes (Shah, 2010, para. 16). According to Maslows Hierarchy.

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