Business Policy Essay Preview: Business Policy Report this essay Vertical integration Expanding operations backward into an industry that produces inputs for the company or forward into an industry that distributes the companys products Strategic outsourcing Letting some value creation activities within a business be performed by an independent entity Levels of Strategy Business Strategy (competitive.
Essay On Corporate-Level Strategy
Pages • 2
Pages • 1
Microsoft Corp Current Strategy According to Hanson et al. (2008, p.177) corporate-level strategy is,” An action taken to gain a competitive advantage through the selection and management of a mix of businesses competing in several industries or product markets”. If the corporate-level strategy is managed effectively, the strategy assists in enhancing the firms strategic competitiveness.
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