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Loctite CorporationJoin now to read essay Loctite CorporationExecutive SummaryThis case analysis is to recommend the initiation of a marketing plan for the Bond-A-Matic 2000 (BAM) in 1979. The objective of the plan will be to support the capture of 35% market share for SuperBonder by increasing the Loctite brand awareness, educating non-current users of the.