Pages • 4
Chipotle Mexican GrillEssay Preview: Chipotle Mexican GrillReport this essayINTRODUCTIONChipotle Mexican Grill is the restaurant industry with the typical perception of founder Steve Ells’s and his commitment “Food with Integrity” campaign. Chipotle grown from 1 unit into 1595 unit in about 21 years. They are using a great strategy to make Chipotle become this big. The.