Sri Lankan Airlines E-Marketing Plan Essay Preview: Sri Lankan Airlines E-Marketing Plan Report this essay E-Marketing Plan Business organizations planning plays a vital role in the existence in the current competitive environment. Planning helps the organization in setting up targets and goals and gives a more focused vision of what to do in future. Out.
Estephe Competitive Analysis XXXXX[pic 3]TO: Marketing DirectorFROM: Marketing ExecutiveDATE: August X, 2015 WORD COUNT: XXX wordsXXXXXXxEXECUTIVE SUMMARY ……………………………………………………………………..21. INTRODUCTION ……………………………………………………………………………………………22. COMPETITIVE ANALYSIS KEY FINDINGS ………………………………………………………………..32.1. SUPERCOMM ONLINE OFFERING …………………………………………………………………..43. CREATION OF 12 MONTHS’ DIGITAL MARKETING PLAN………………………………………….54. RECOMMENDATIONS ……………………………………………………………………………………………..65. REFERENCES …………………………………………………………………………………………………………86. BIBLIOGRAPHY ………………………………………………………………………………………………………97. APPENDICES–(7.1 to 7.4) …………………………………………………………………………..10-167.1. DIGITAL MARKETING ACTIVITIES ANALYSIS OF ESTEPHE’S FIVE KEY COMPETITORS .107.2. FOCUSED ANALYSIS OF SUPERCOMM’S ONLINE.
