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Zipcar: Firm Strategy Analysis Essay Preview: Zipcar: Firm Strategy Analysis Report this essay Zipcar: Firm Strategy AnalysisNameInstitutionZipcar: Firm Strategy AnalysisFinancial AnalysisZipcar is undoubtedly the largest automobile lending company globally. Avis Budget group purchased the shares of the company in 2013 at $12.25 per share. The agreement was a merger that dramatically influenced the financial development.