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Chrysler Case Essay Preview: Chrysler Case Report this essay Chrysler Synopsis Chrysler was started in 1925. Maxwell Motor Company was undergoing changes and later the name was changed to the Chrysler Corporation. Walter Chrysler was hired to turn the company around. He launched the Chrysler automobile and the Maxwell name was dropped in 1923. Chrysler.
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Chrysler CorporationFiat Chrysler Automobiles UsMaxwell Motor CompanyWalter Chrysler