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Vizag Case Solution Essay Preview: Vizag Case Solution Report this essay VIZAG CASE SOLUTIONSubmitted By:Divyang Sinha P36112Gaurav Sharma P36113Himanshu Gupta P36116Sanjeev Kumar P35177Sukriti Dang P36165IntroductionAriel detergent powder launch by P&G in the test market of Vizag triggered intense marketing war in detergent market of India. At this point of time, major players in detergent market.