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New Consumers Need New Brands Nowadays, in developed markets fundamental human needs such as shelter food, air, water etc., are more than met, in fact indications point that there are plenty of them. There are two opinions based on what does the marketing do. One is satisfying the needs and wants of consumers profitably. And.
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Abraham MaslowAmerican Professor Of PsychologyFundamental Human NeedsWants Of Consumers