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Hai Di Lao Case Analysis STP I Define and Analyze Market SegmentsHow is the market segmented?Identify attributes valued by each segment2. Select Target SegmentsEvaluate each segment’s attractivenessDetermine which segment to focusArticulate Desired Position in the MarketHow are competitive offerings positioned?How should our offering be positioned?Should our offerings be repositioned?Group 8 Hai Di Lao core competenciesWhat are.