Ikea Case Study Overview History Ikea Svenska AB, founded in 1943 is the worlds largest furniture retailer which specializes in stylish but inexpensive Scandinavian designed furniture. It has 128 fully-owned stores in 26 countries, visited by over 108 million people yearly, and worldwide sales of about $5.4 billion in 1994.Ikeas success in the retail industry.
Essay On Ikeas Mission Statement
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Essay Preview: IkeaReport this essayIKEAWith its affordable Scandinavian chic, IKEA transformed millions of homes across the world with easy-to assemble flat-pack furniture. It became a furnishing phenomenon over 20 years. And along the way, its reclusive founder, Ingvar Kamprad, became one of the richest men in the world. Privately owned – ” the name was.
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