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Imapct To Public RelationsEssay Preview: Imapct To Public RelationsReport this essayImpact of Public Relations on SocietyEva McClureMKT/438Cynthia Terpstra11/08/04There are several ways to define public relations:Public relations, in the sense that we use the term,forms part of the strategy of management. Its functionis twofold: to respond to the expectations of those whose behavior, judgments, and opinions.