Tactical E-Marketing and Communications Planning Essay Preview: Tactical E-Marketing and Communications Planning Report this essay Tactical e-Marketing and Communications Planning Today companies need a smarter and faster marketing communications in order to compete effectively. A tactical e-marketing and communications plan can streamline and improve the overall marketing process. This paper provides a tactical approach to.
Consultancy Project Report Table of ContentsExecutive summary Introduction Main business issue & strategic tools relevant to the issue Current issues and problems in Tudor Rose Tea Room Current strategy Current issue / problem SWOT analysis tool Strengths Weaknesses Opportunity Threats Analysis, Assessment, Mapping & Integration of these strategic tools to help resolve the issues E-marketing strategy tool The market penetration strategy The market development strategies Electronic Customer Relationship Management (E-CRM) Lack.
