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Ugba 106 – Maersk Marketing Essay Preview: Ugba 106 – Maersk Marketing Report this essay Alina ChaikaProfessor AzharUGBA 10626 September 2017Individual Assignment about Maersk LinesWichmann was able to get the culture and the company onboard “by taking spontaneous and flexible approach” on social media platforms, which has resulted in the authentic communication with customers for.