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Billabong Case Essay Preview: Billabong Case Report this essay Billabong Case Study- Summary Marketing: Billabong is now a global brand appealing to the young, trendy, outdoor cool market involved in outdoor activities. Interbrand rated Billabong eight in 2009 in the highest rank Australian brands, with a brand value of A$2.2 billion. Billabong pursues a multi-brand.