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Measuring Brand Equity for Maruti Suzuki Swift Brand Management assignment[pic 1]Measuring brand equity ForMaruti Suzuki swift[pic 2]Submitted byAnkur Srivastava-2017PGP381Priyanka Bansode-Soumya Halder-Sumit-T Prashanth Reddy-Group 11Why the Maruti SwiftA brief history:The Maruti Suzuki Swift was launched in India in May 2005 with a 1.3-litre petrol engine. Later, in early 2007, Maruti introduced the Swift with a Fiat-sourced.