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Mgt211 Analysis of Pepsi and Coca-Cola MGT 211-002 Case Study Pepsi versus Coca-ColaAnalysis of Pepsi and Coca-ColaCoca-Cola Co. (KO) and PepsiCo, Inc. (PEP) have very similar businesses in terms of industry, ideal consumers and flagship products. They are leaders in the beverage industry and offer ancillary products. They also have their own special characteristics.