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Nike, Inc. Pestle and Swot Analysis Essay Preview: Nike, Inc. Pestle and Swot Analysis Report this essay ANALYSIS INTERNATIONAL BUSINESS ENVIRONMENTContentsINTRODUCTION ABOUT NIKE 21. A review of environment analysis techniques 31.1 Macro environment analysis 31.2. Micro environment analysis 52. Micro and Macro environment analysis of Nike 62.1. Porter’s Five Forces Model 62.2. PESTLE model 93. The international business environment impacts on Nike 104..