Pages • 3
Applying Quantitative Marketing Techniques to the Internet Essay Preview: Applying Quantitative Marketing Techniques to the Internet Report this essay The Quantitative Challenges from Click stream Data A common thread through all techniques discussed is the need for data. Fortunately, a natural byproduct of users accessing WWW pages is a dataset that contains the sequence of.
Related Essay Topics:
Click Stream DataComputer Of The SiteNatural Byproduct Of UsersPurchase Information