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Clean Edge Razor – Splitting Hairs in Product Positioning Case AnalysisClean Edge RazorSplitting Hairs in Product PositioningSection A – Group 8Anurodh Tak (B14014)Raman Ladda (B14043)Shirish Pathak (B14050)Introduction The US Razor market has several categories namely non-disposable razors, refill cartridges, disposable razors, shaving cream and depilatories. In the period 2007 to 2010, the growth of non-disposable.