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Zara International Management Essay Preview: Zara International Management Report this essay [pic 1][pic 2][pic 3]SummaryI – PRESENTATION OF ZARA 3Total revenue 3History 3An organization with strong and values 3A global company with a structure made to ensure a very fast supply 4An innovative way of managing fast fashion retail 4Portfolio and Product’s Life Cycle 2ZARA’s Portfolio 2Product Life Cycle 2COMPETITIVE POSITION AND ADVANTAGES ANALYSIS 3Swot.